I do not wish to downplay your concerns, which are real and which I largely share. But eye-tracking is nothing new. Pay attention to well-produced TV commercials (i.e. not the local used car lot). Directors know that the eye is naturally drawn to faces, to motion, to bright things, etc. So when they do a cut or a dissolve, they will place the product, or the company name, right where you were already looking.
Apple is a very privacy focused company and their literature explains that the underlying apps never get your actual eye tracking information. They only know that buttons are activated, etc. Also, things like being able to see your body are gated behind explicit permission for every app just like an iPhone always asking if something can use the camera.
That’s not to say there aren’t valid privacy concerns with any wearable tech. It’s part and parcel of the territory.
But when it comes to privacy, I’d be far happier with privacy conscious Apple leading the way vs data brokers like Meta and Alphabet.
It's coming. Apple or some other similarly situated tech group WILL make the leap to consumer consciousness and these things will be ubiquitous a decade after its first broad introduction.
So what? We already live in a bifurcated society of those who are . . . call it "social media savvy" and those are legacy info consumers. This is going to introduce a new bifurcation (of which many could be dissected out: Urban vs Rural; Renters vs Owners; Chiefs vs Buccaneers Fans, etc.).
It's not worth a societal freakout of what it could portend. And if it does become ubiquitous due to societal convention - I invite everyone into my nascent luddite revolutionary group! We'll have cool slogans and cookies (home-cooked only)!
I do not wish to downplay your concerns, which are real and which I largely share. But eye-tracking is nothing new. Pay attention to well-produced TV commercials (i.e. not the local used car lot). Directors know that the eye is naturally drawn to faces, to motion, to bright things, etc. So when they do a cut or a dissolve, they will place the product, or the company name, right where you were already looking.
Happy weekend to all.
But they're not invading your privacy to do it. That's what this is introducing.
Apple is a very privacy focused company and their literature explains that the underlying apps never get your actual eye tracking information. They only know that buttons are activated, etc. Also, things like being able to see your body are gated behind explicit permission for every app just like an iPhone always asking if something can use the camera.
That’s not to say there aren’t valid privacy concerns with any wearable tech. It’s part and parcel of the territory.
But when it comes to privacy, I’d be far happier with privacy conscious Apple leading the way vs data brokers like Meta and Alphabet.
<shrug>
-------------// shrug expanded //----------------
It's coming. Apple or some other similarly situated tech group WILL make the leap to consumer consciousness and these things will be ubiquitous a decade after its first broad introduction.
So what? We already live in a bifurcated society of those who are . . . call it "social media savvy" and those are legacy info consumers. This is going to introduce a new bifurcation (of which many could be dissected out: Urban vs Rural; Renters vs Owners; Chiefs vs Buccaneers Fans, etc.).
It's not worth a societal freakout of what it could portend. And if it does become ubiquitous due to societal convention - I invite everyone into my nascent luddite revolutionary group! We'll have cool slogans and cookies (home-cooked only)!
I'm afraid you're correct. But I don't like it.